Web Marketing Australia – 16/5/08

Posted on May 21, 2008 by

These keywords seem to score me more junk than is worth it, but it seems like there’s always a few links in there that are worth a look, so I keep it.

Golden rule to being a great conversationalist

If you gush about every blog post or article you link to, then you come across as being a bit insincere.  I know this, yet I do it anyway and don’t even worry about how I sound because I know that I’m sincere.

That said, this one is brilliant.  You should read it if you have any interest in how to succeed in Social Media Marketing these days.

Do You Avoid Scams?

I like this one because not only do I do the same things to avoid scams, but I almost did it to his article.  That gave me a giggle.  Still not a bad article, all up.

Category: Around the Web | No Comments

Pay-Per-Click Advertising – 14/5/08

Posted on May 21, 2008 by

There’s a few of these for today, and not just because I missed a few days.

Derrick Harper’s Wealth Funnel System (WFS) and Developmental Performance Consultants (DPC) Introduce Pay Per Click vs. Organic Search Engine Marketing/Optimization

Another that’s a bit remedial, but woven into their basic explanations is that it’s a News Release.  Kind of obvious to me that they’re doing it for SEO and SEO only, but at least it’s written like they’re trying to inform you.  Though if they’re thinking that they need a Press Release to tell people about SEO and Pay Per Click, then that’s a bit condescending.  Meh.

Let’s get personal: Advances in online advertising

Pretty damn good article about advertising, pay per click and other, where we’re at with them and where they seem to be going.  A good read if you’ve got a minute.

Pay Per Click Advertising Roundup

Another posting similar to the ones that I do here, but a bit more comprehensive on who they’ve found and such.

Pay Per Click Advertising – The Way The Masters Do It

This one starts out by mentioning lawyers… but it didn’t scare me off.  They link to a video that seems a bit too long for me, but is educational if you don’t happen to know anything about Pay Per Click Advertising.  Or are a lawyer.  HA!

Category: Around the Web | No Comments

Internet Marketing Perth – 14/5/08

Posted on May 21, 2008 by

Been a bit behind on these, apologies.  I’ll combine a few of the others to catch up.

WebSpy Wins Prestigious iAward

I must have missed the iAwards, which sucks, and I’m not sure how I did that.  But, this thing looks kind of cool.  Sort of a ‘Big Brother is Watching You’ tool, but still highly interesting.  Makes me NOT miss the days spent in an office though.

 

Category: Around the Web | No Comments

Search Engine Optimisation Australia – 14/5/08

Posted on May 14, 2008 by

I’ve decided to forego picking on the unusually-worded crap that seems pervasive from certain areas of the globe and dedicate this linky goodness to this one:

Spam Your Way To The Top

EXACTLY how I feel about it.  There are a few in my own backyard that pull crap like this and I would love the opportunity to "out" them, if not for my own personal ethics transcending themselves into my business ethics.  All I’ll say is that a search for the terms that I’m obviously targeting consistently gets you a certain "type" of site, with a certain type of feel, that may have a different domain name to the last search but that also just so happens to belong to the same guy (where a WHOIS lookup will tell you he owns 488 domains).

Anyway, this article nails it, and I’m pleased it’s out there.  Good on ya BlackMax.

Category: Around the Web | No Comments

Web Analytics Australia – 14/5/08

Posted on May 14, 2008 by

Slim pickins’ today for all alerts, but this was a decent article with a few tricks that I’ve actually been using for a while.

Will Longer Keyphrases Hinder the Effectiveness of Your Copy?

I love that he specifically points out the spanning of two sentences for the targeted keyword as search engines ignore punctuation.  Then, the phrase "Search Engine Optimisation Perth" can turn into "…use Search Engine Optimisation. Perth web firms have always…"

Nice, because then you’ve got the exact phrase on your page and the copy still remains readable and relevant for the user.

Category: Around the Web | No Comments

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