Posted on April 12, 2010 by Jexley
It’s Official: Google Now Counts Site Speed As A Ranking Factor an article from Search Engine Land makes me genuinely wonder if they’re somehow not allowed to write articles on things that they speculate on or theorise and instead have to wait for Google to corroborate anything before they write about it.
Because personally, I’ve been telling people that Site Speed is a ranking factor for over a year now. The truth is, it’s safe to say these kinds of things because almost everything is a ranking factor! Even the fact that you link to your site from that blog post you wrote about how tired you are of picking up your dog’s poo.
It ALL gets factored in. Think about it, Googs has to find out what it can about your site from what it’s given. No magic, no guesswork, no pure fabrication (probably), they hit your webserver, download your pages and see who talks about you, and similar stuff, out there on that big ol’ web.
So take every factor you can think of involved in that process above and consider them ALL ranking factors, for they surely are whether Googs blogs about ‘em or not.
Have a Good Website!