Pay Per Click Advertising Australia – 21/5/08-23/5/08

Posted on May 23, 2008 by

Hopefully starting to see some more sites in here that are more than the "astonishing the masses" with definitions and other insults to intelligence.

How To Use Pay Per Click Advertising To Drive A Stampede Of Targeted Leads To Your Site

This one was actually pretty good.  Relevant and in a bulleted list, I could scan, stop and read, and it all made sense.

Blogs: 50 most powerful

This one doesn’t have much to do with PPC other than the domain name, and I’ve read this list before, but it’s still a classic if you’ve got the time to read through all 50.

Overture Pay Per Click

GAH!

That’s really all I’ve got to say on this one, and you totally know the face I’m making right now too.

Who s Buying Lotto Tickets Today?

DOUBLE GAH!

*Bangs head onto desk*

Business Owner’s guide to SEO – Search Engine Optimization

Frighteningly enough, this isn’t even the first time I’ve seen this article and thought, "Wonder where they stole this from, ’cause this bugger sure didn’t write it!"

Category: Around the Web | 1 Comment

Internet Marketing – 22/5/08

Posted on May 22, 2008 by

Heaps in here today, looks like it was saved up from the last week or so…

"The Future Of Internet Marketing" Key Topic for Panel of Industry Thought Leaders

L.I.S.A. looks interesting and I would totally check it out were I even on that continent. I hope they’re prepared to actually tackle the idea that Social Media is going to drive many of the major players next campaigns.  I mean, wasn’t it Kmart or Target or somebody that started up a Facebook and MySpace page?  Let’s hope LISA can talk about how important it is to not jump in too early and ruin their reputation too fast.

Eyeballs Prefer Google

Interesting piece about newspapers and internet.  Sure, it’s out there for marketing purposes, but I’ll let my hypocrisy rest for today… articles like this are ones that I would write.

The Basics Of Internet Marketing

Even though this one is clearly an SEO grab, I advise people to check it out if for no other reason that as a lesson on how to write a decently-worded and relatively decent read, that is SEO’ed to the gills.  Want to learn how to write for search users AND search engines?  This is a fantastic example.

Internet Marketing Services

Another example of the same as above, though not quite as good of a read, it is still something that I would write for either a client or myself.

Category: Around the Web | No Comments

Search Engine Marketing – 16/5/08

Posted on May 21, 2008 by

I’m pretty sure that, by leaving off the "Australia" or "Perth" I am leaving myself open to getting lots of worthless articles about Search Engine Marketing in my inbox.  It could be that the Aussies just aren’t interested in spamming Press Releases and such, I would LOVE to think so.

Ten Commandments of Search Engine Optimization (SEO)

This one came in the SitePro Newsletter, but this guy reprinted it with credit to Bhaskar Thakur.  I wonder why I didn’t get that newsletter…

Search Engine Marketing (SEM) click through advertising fraud

This one is long, probably SEO’ed, but is good for entertainment if for no other reason than the little wavy American flag and the complete state of unreadiness the author seemed to be in when that pic was snapped.  Funny.

Search Engine Marketing Case Study – traffic up by 60%

This one is still kind of markety, but is an interesting read.  A bit of a Case Study.

What Is The Definition Of SEO?

Shoemoney!  Love this guy and he’s all over the forums and blogs and alerts and my twitter… that sounded dirty.  Good ol’ ShoeMoney interviews the BIGs in the industry and gets a great list of quotes.

Website Traffic Building Strategies – Local Search Engine Marketing

Another one that’s a bit remedial and basic for the average StumbleUponer, but it’s amusing to me simply for the usage of the background colour ONLY on the text.  U-G-L-Y and funny at the same time.

Category: Around the Web | 1 Comment

Web Analytics – 16/5/08

Posted on May 21, 2008 by

Lots of these as well, and not just because I’ve been slack these days.

“Google never generates demand”: why match-backs matter

A decent article that is a bit educational too, which is good.

The Best Contact Form Ever?

Hey, wasn’t I just talking about my buddy Andy?  This one is a keeper and I’m always extra pleased when blogs I read show up on my alerts.

Win at Web Analytics: Convey Your Test Ideas Better

Curious article about wireframing your ideas.  I couldn’t quite find what it had to do with Web Analytics, but I AM the typical web user and don’t spend too much time on any one article unless it’s REALLY good.

 

Okay, the rest were just the standard tripe, so I left ‘em out.  Like I said, only on a slow day.

Category: Around the Web | No Comments

Search Engine Optimisation – 16/5/08

Posted on May 21, 2008 by

Heaps of these today too, so I’ll try and filter out those using press releases to sound like they’re bringing you something NEW!! when they are, in fact, ipmping their own site and giving you bits of ad copy.

Unique quality content ‘needed for SEO’

Haha, unless it’s one like this one, where it’s so obvious that it makes me snicker.

NEWS FLASH!!! You are currently using The INTERNET!

OTHER NEWS FLASH!  Something Obvious!!!

Any sense to keyword density?

Quality, and the kind of article that reminds me why I link all these folks.

Cutting costs with recruitment SEO

Link Baiting SEO

Google mops up 85 per cent of SEO spending

I bundled these because the above three are all the same company.  Still worth reading, if only because of the honesty.

Shoot up Google list

I have to admit, the only reason this one is on here is because it sounds like some sort of illicit drug using.  But alas, it’s just another company pimping themselves as Google Experts and "We know how to do SEO, and it’s so new and exciting that we need to release it to you this way!"

Online consumers ‘should be suspicious’ of businesses

This one’s just funny, that somehow I should utilise SEO to make sure that others are legit.  WOW, I’m sensing a trend here with the whole Press Release thingo.

Search Engine Optimization Strategies for Managing Your Reputation

Decent advice and a good article.  However, any reputation management I do will be linked straight back to my buddy Andy Beal.

Benefits of Search Engine Optimisation (SEO) Services

Yet another in the long list of "Articles that explain SEO in brief".  Maybe I’m just too far into the industry these days, but I can’t imagine anyone happening along to one of these pages and going "Oh!  That’s how it works!"

Category: Around the Web | 1 Comment

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